Green Key Sales and Lettings are an independent estate and letting agent in Lincoln. The market in Lincoln has changed over recent years with a number of the independents being bought out by the larger corporates, leaving landlords and vendors with limited options should they not want to go with a “corporate monster”. The market is evolving and new online players are entering the market, but evidence shows there is still a far greater demand for a personal service with local experts but that value is being sought in lower fees. Green Key Sales and Lettings are well placed in the market to compete with both the traditional high street agents while also offering the latest technology and convenience the online agents boast through the cloud based platform Gnomen, which integrates with the website to allow landlords and vendors to see activity relating to their properties and also tenants and buyers to save properties and report repairs. After extensive research and after witnessing first hand higher fee corporate agents losing business against the independent agents in different areas of the country who have the freedom and economies of scale to offer transparent and better value fees (and in most cases a superior service), a gap in the market has been identified in Lincoln to replicate this success.
Green Key Sales and Lettings offer a transparent sales fee of 0.75% + VAT and a fully managed let fee of £275 + VAT with management at 10% + VAT. We wanted to give transparency to landlords and vendors (a rarity in the market) so they can avoid the painful call where they are told the agent needs to visit the property to provide them with a "bespoke fee". Tenant fee's are also being kept comparatively very low in anticipation of the tenant fee's ban (possible due to the low overheads from not having a shop front), this will also make properties more attractive to tenants in comparison to those from competitors who have kept their tenant fees high.
In light of the rise in popularity of online agents, Green Key Sales and Lettings also have a "Best of Both" service, providing the vendor with a fixed price fee comparable with the online competitors but the peace of mind of having a local agent, all they need to do is carry out their own viewings.
I have a wealth of experience in the property industry spanning over 15 years having worked in everything from small independent agents and franchises to the largest national estate and letting agent. My background in business development has provided me with the skills and knowledge to be able to develop a business that is not only competitive in the current market, but can adapt to industry changes and will be further developed in the future through multiple planned projects to far surpass what the competitors offer and make Green Key Sales and Lettings a strong and resilient player in the market.