Spreading the word

Spreading the word

There are so many ways to get your story out there

There are so many ways to begin sharing the message of what you're up to, and spreading the word to your supporters.

Social media is a heavy-weight crowdfunding tool that can hugely impact your campaign’s success, if you use it well. 

Although most activity will take place online, you can still go out into the offline world to share your idea in person. 

This is particularly important if your project is rooted in a particular place – if you’re opening a new cafe or upgrading a community space for example.

Talk to people face to face. Drop it into conversations. Let people know that you’re working in something super exciting at the moment.

If your project is very relevant to locals, attend as many community events and networking opportunities as possible to meet more people and spread the word. 

Design a simple poster or flyers that you can put up anywhere and everywhere, including noticeboards, local shops, libraries, community centres, bus stops, co-working spaces or universities for example.

If you’re hoping to reach a wider audience, having your Crowdfunder featured in the press should be high on your priority list.

Our downloadable guides, written buy our crowdfunding experts, are crammed with information on marketing – grab yours for free lower down on this page.

Ask your supporters and partners if they can help you distribute flyers, posters or other promo material in local areas. Boots on the ground is a perfect way to spread the word.

Oliver Sleeman, project owner at Cornwall Cricket

Tap into the power of social media

Most of us are pretty familiar with various social media platforms and use it to stay in touch with friends, share photos, find jobs or even just stay up to date with the latest hashtag trends.

If you haven’t set up a Facebook or Twitter page for your business yet, now is the time! Add a strong profile picture, pre-load a few interesting posts, then invite everyone you know to like it.

Post a variety of different types of content; stories, testimonials, videos, infographics, stats, jokes, progress towards your target, behind the scenes updates and any new rewards that have been added will keep your posts interesting..

Always include an image, video or link – posting with plain text alone is a big no-no in 2017. Prepare a bank of good quality, vibrant, eye catching images

Cost effective

Look at when your audience is most likely to be online – that’s the time to post!.

Crowdfunder Bootcamp: Running your project

You've planned and created your project, now you need to promote it. There's nobody better to help you make some noise than crowdfunding queen Jess Ratty

Download our expert guides

Our crowdfunding experts are the best in the business and have created some brilliant guides, packed with information on every aspect of running a project to help you reach your target.

 

Get help in our community

Our online community is crammed with help from people who’ve been there and crowdfunded the T-shirt, sharing the tips and advice that helped them on the path to success.

Georgie Barr

Ask your partners if they can help you distribute flyers, posters or other promo material in local areas.

Joanna Broom

Design a simple poster that you can put up anywhere and everywhere, including noticeboards, local shops, libraries, community centres, universities etc.

Verity Curran

Make a plan for how often you will post on your social channels. A useful rule of thumb is to have one Facebook post per day and 4-6 Twitter messages per day.

Ready to get started?

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Do your research! We checked out similar projects to make sure our target wasn’t unrealistic. Speaking to other successful campaigns helped us a lot.

Need more help?

Still need to know a little more? Crowdfunding has it's challenges but don't worry, we're here every step of the way. Get in touch with one of our experts.

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